The Tough Nut Sales Conversation:
The Tough Nut Sales Conversation:
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🥜🔨
Sometimes a prospect agrees to talk with you -
but only because someone urged them to.
Sometimes a prospect agrees to talk with you -
but only because someone urged them to.
but only because someone urged them to.
from Dov Gordon
from Dov Gordon
When a decision maker agrees to meet you - only because a colleague or subordinate pushed them to - that can be a difficult conversation.
How can you draw that person out, get them talking, so if there IS an opportunity, it will go to you?
My client, "Daniel," has sold millions of dollars in consulting. So he's no stranger to high-stakes sales conversations with senior executives.
But recently he met with "Amy" who was only meeting with him because two of her subordinates had urged her to.
She kept her cards close and didn't volunteer very much.
What to do?
On our recent coaching call we talked it this through and it was some really good, advanced stuff.
So I put together a short PDF with everything I taught Daniel about leading a Tough-Nut Sales Conversation.
Get a copy of the PDF here:
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ABOUT THE AUTHOR
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Dov Gordon helps consultants get ideal clients by becoming “under-the-radar” leaders in their industry.
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